This Choose-Your-Path Fairy Tale Justifies the Existence of Twitter

Electric Lit fave Jared Pechachek’s story makes use of social media by letting reader votes decide the plot

Most of the time, people just use Twitter for the same thing everyone else is using Twitter for: world-weary jokes about the news, outraged RTs of the president, and trying to get people to explain Tuov theory. But every so often, a light shines out in the dim murk that is Twitter, and someone uses the platform in a way that transcends its daily grind. Sometimes, that person is the social media manager of a British farm museum appreciating a rotund sheep. Fully half the time, it’s a dog being awesome. And much of the rest of the time it’s Jared Pechacek.

You may remember Pechacek from his dystopian fashion show story or his modern fashion show Dante’s Inferno. But this time he broke out of the Fashion Week mold with an eerie fairy tale powered by user decisions. Over the course of seven hours, Pechacek—with the help of his followers—spun a narrative that was a little King Lear, a little Cinderella, a little Tam Lin, and 100 percent a bright spot in the usual Twitter slog. We’re posting the full story, with Jared’s permission, and hopefully it inspires other people to use Twitter’s capabilities for a righteous cause.

This Twitter Thread About a Fashion Show is the Best Dystopian Novel We’ve Read in Ages

Twitter Fiction Turns a Fashion Show into Dante’s Inferno for the Modern Age

More Like This

It’s a Lot of Work Being a Woman on Instagram

Allie Rowbottom, author of "Aesthetica," on the yearning to be seen and curating the self online and IRL

Nov 22 - Shelby Hinte

Enter Electric Literature’s Literary Costume Contest 

Show off your best book-inspired outfit and you could win one of our new tote bags

Oct 25 - Electric Literature

Running an Olsen Twins Fan Page Taught Me to Craft an Online Identity

In composing a tale of what could be, I’m narrating a portion of what actually is

Sep 19 - Anna Rollins
Thank You!